Above is a link to a Prezi, digital representation of the transformation and evolution of beauty, specifically analyzed in social media. The last two images represent the difference between someone posting a natural, make-up free picture on Instagram vs. a highly-edited, cosmetic post on Instagram.
What is significant about analyzing these two different pictures and two different examples of social media posts is because there is a distortion or reality or visual manipulation. We live in such an ocularcentric society, in that, we received so much visual information that we end up believing. It is evident that we are ocularcentrist especially in the upcoming generation because we are dominated by our devices (cell phones, computers etc.) Since we are so dependent on these forms of visual information, we will believe or trust what we see. This gives the users of social media agency over how they want to be perceived by the rest of society based on what they post.
What I emphasize with the before and after pictures of this young women and cosmetics and digital editing is the consequences that come from this form of visual manipulation. If a woman feels inclined to not just transform herself with cosmetics, but go so far to further distort her image with makeup apps, it says something about standards. Specifically, this woman is not only concerned with the social standard of beauty that has previously been set but she is responding to it.
conclusively, I believe that social media users do use social media to portray their “ideal” view of themselves but more importantly is the “why”. They act in these ways in response to societal expectations, social standards and trends that have been previously set and define a given community. This spans over a multitude of topics, I chose cosmetics as one of the examples to expand on.